Introducing "Metric Mondays" the weekly overview of the health of your business.
Each week we will be sending you a report straight to your inbox to keep you up to date with the progress on Amazon.


This article will explain everything you need to know about this weekly email.

This 1st section as shown above, shows you the Gross Revenue your business made this week and where you rank on the ZonGuru leader board. This is just a fun way to judge where you are at in comparison to other ZonGuru users.

Click the "don't understand these numbers" link to learn more

If you do not have MWS connected you will see this in your SALES BREAKDOWN, there will be no revenue data.


If you DO have MWS connected you will see your SALES BREAKDOWN as shown below

Sales Breakdown

Green Arrow pointing up = Increase this week
Red Arrow pointing down = Decrease from last week

Gross Revenue
Top number is total revenue this week, bottom grey number is total revenue from last week

Net Margin %

Top number is this weeks total percentage % profit, bottom number is the total percentage % profit for last week.

Net Profit $
Top number is this weeks total profit in dollar amount, bottom number is the total profit for last week.

Ads Revenue
Top number is the total revenue driven by PPC this week, bottom number is the total revenue driven by PPC last week.

Organic Revenue
Top Number is the total revenue made by organic sales with no PPC this week, bottom number is is the total revenue made by organic sales with no PPC last week

ACOS%
Top number is Advertising cost of total sales this week. This is how much you are spending on ppc in comparison to the revenue driven, if this number is lower than your profit margins your running profitably.
Bottom number is for last week.

Best Selling Product
Your product that sold the most units this week

Reviews and Ratings
Total number of reviews across all listings this week and the average star rating

Next Product to Restock
The ASIN that based on stock levels, sales velocity and wait times that needs to be re-ordered first

BOTH users that have MWS connected and those that do not will be shown their YOUR ACTIVITY

Your Activity

Compares your weekly totals (YOU) vs other ZonGuru Members (ZG USERS)

Obtained Badges
How many badges you obtained this week

Chrome Extension Uses
How many searches you ran with the niche rater chrome extension this week

Niche Finder Uses
How many searches you ran with the Niche Finder this week

KWOF Sessions

How many Keyword on Fire session you ran this week

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